Retail & E-Commerce
TechVanam CRM v3.8
OmniRetail Boosts Omnichannel Customer Lifetime Value by 41% with TechVanam CRM
Connecting 220 physical retail stores with a high-traffic digital e-commerce presence, OmniRetail unified customer touchpoints, predictive churn prevention, and automated VIP clienteling.
41%
Increase in Customer Lifetime Value
3.2x
Clienteling Revenue Productivity
220
Store Locations Synchronized
99.4%
Omnichannel Profile Match Rate
01. THE ENTERPRISE CHALLENGE
Operational Friction & Legacy Constraints
In-store sales associates had no visibility into online purchasing histories or digital cart abandonments. Support tickets were siloed from sales pipelines, leading to disjointed customer experiences.
02. ARCHITECTURAL SOLUTION
Deploying TechVanam Platform Infrastructure
Rolled out TechVanam CRM v3.8 across all POS terminals, digital storefronts, and customer support desks. Integrated 360-degree account profiles, real-time RFM segmentation, and automated loyalty workflows.
03. QUANTIFIED RESULTS
12-Month Post-Deployment Benchmark
Customer retention increased by 28%, average order value (AOV) for loyal accounts grew by 32%, and sales rep clienteling efficiency climbed by 3.2x.
"TechVanam CRM bridged the gap between our physical retail floors and our cloud e-commerce platforms seamlessly. Our associates now deliver tailored VIP experiences in seconds."
Marcus Vance
Head of Customer Experience, OmniRetail Group
Client Overview
Organization:
OmniRetail Enterprise
Industry Sector:
Retail & E-Commerce
Platform Deployed:
TechVanam CRM v3.8
Deployment Type:
Active-Active Multi-Node Cluster